Data for Business Performance: The Goal-Question-Metric (GQM) Model to Transform Business Data into an Enterprise Asset

Analytics: How to Win with Intelligence

Learn how big data and other sources of information can be transformed into valuable knowledge – knowledge that can create incredible competitive advantage to propel a business toward market leadership.
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John Thompson and Shawn Rogers

John Thompson is an international technology executive with over 30 years of experience in building and growing technology companies. Most recently, John led the advanced analytics business unit of the Dell Software Group. Shawn Rogers is Senior Director of Analytic Strategy for TIBCO Software, Inc. Shawn is an internationally recognized thought leader on the topics of IoT, big data, analytics, cloud, data integration, data warehousing, and social analytics.

Analytics Books